PARTNER CONSULTANTS
Tiffany Applegate - Marketing, Communications, Revenue Development, Sustainability Planning, Program Outcomes
Danielle Butler - Program Design, Project Management, Strategic Partnership Development
Laura Shmishkiss- Nonprofit Management, Leadership Training, Education/Youth Development
Michelle Pullaro - Marketing, Organizational Development, Program Design, Fund Development
Virgil Seepersad - Finance, Accounting

RESEARCH PARTNERS
Roberta Sutton
Dorota Szerszenowicz

STAFF
Arlene Brothers, Business Manager
Krista Vita, Marketing and Communications Manager


TIFFANY APPLEGATE, Partner Consultant

MARKETING | COMMUNICATIONS | REVENUE DEVELOPMENT | SUSTAINABILITY PLANNING | PROGRAM OUTCOMES

Tiffany Applegate, M.B.A., is the Senior Partner at X Factor Consulting. She has over 15 years of experience in the fields of marketing and management within the for-profit and not-for-profit realms.

Tiffany has trained hundreds of organizations, including faith- and community-based organizations around the world on marketing techniques, tracking program outcomes, and keys to sustainability. Additionally, she has served as a consultant for the Substance Abuse and Mental Health Services Administration (SAMHSA) providing marketing and outreach materials and training and technical assistance on a variety of topics.

Prior to partnering at X Factor, Tiffany served several national nonprofit organizations as Director of Marketing and Communications and Development Director. While on staff she implemented successful marketing and donor campaigns, outcomes tracking systems, and organizational procedures for internal and external communications.

Tiffany has also achieved success in the for-profit arena developing and implementing new programs and marketing a variety of products and services. She has a wealth of knowledge and experience that brings value to the clients she serves.

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DANIELLE BUTLER, Partner Consultant

PROGRAM DESIGN | PROJECT MANAGEMENT | STRATEGIC PARTNERSHIP DEVELOPMENT

Danielle Butler is the Founder and President of Butler Unlimited Management Consulting Services. Danielle has spent the last ten years working with national level organizations to develop, implement and sustain quality programs, support new initiatives and develop processes to take maximum advantage of staff competencies.

While she was at America’s Promise Alliance, Danielle designed and implemented an annual community recognition competition called “The 100 Best Communities for Young People”. She ran three successful competition cycles engaging several hundred communities in the application process and earning over 40 million media impressions. Over her tenure there she also planned and executed three national conferences engaging 500-750 people each year in networking and best practice sharing. Danielle also led the national youth leadership team for America’s Promise and performed all of the necessary training and facilitation to build the leadership skills of this group of high school and college-aged national leaders, implemented two national level youth engagement programs, provided assistance and support to communities working on increasing collaboration and focusing efforts on a holistic approach to resource provision in their communities.

She has a Bachelors of Science in Government and her Master’s in Public Administration from Cornell University. She is a member of the American Management Association and the National Association for Professional Women.

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LAURA SHMISHKISS, Partner Consultant

NONPROFIT MANAGEMENT | LEADERSHIP TRAINING | EDUCATION/YOUTH DEVELOPMENT

Laura Shmishkiss brings fifteen years experience in training, program development and management. She is a content expert in issues related to K-12 education, youth development, leadership training (for youth and adults), and experiential learning.

In her most recent five and a half year tenure at Coro New York Leadership Center, Laura served as Senior Director of Programs.  She oversaw the design, implementation and growth of Coro’s leadership and civic engagement programs, while participating in the overall management and development of the organization and leading its strategic planning process.  She also founded “Exploring Leadership,” an intensive 11-month leadership program for NYC public high school students that empowers youth voice in education reform. Prior to Coro, Laura worked with NYC Outward Bound, helping to design a new small high school and training NYC teachers and administrators in innovative school-reform models.  She also taught middle school in San Francisco where she received the San Francisco Education Fund’s “Golden Apple Award” for outstanding implementation of a service-learning project focused on diversity, tolerance and media.

Laura serves on the Board of Directors for Bardoli Global, a non-profit organization that provides international education and leadership development opportunities for under-served high school students of color.  She is also a board member for United Community Centers, a 50-year old neighborhood-based, multi-service organization in East New York, Brooklyn.

Laura earned a Masters Degree in Public Administration from Columbia University’s School of International and Public Affairs, a Bachelor’s Degree in Sociology from Colby College, and a teaching certification from San Francisco State University. She is a certified yoga instructor, a 2006 New York City Marathon finisher and a 3-time triathlon finisher. Laura has lived and traveled extensively around the world.

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MICHELLE PULLARO, Partner Consultant

MARKETING | ORGANIZATIONAL DEVELOPMENT | PROGRAM DESIGN | FUND DEVELOPMENT

Michelle Pullaro has 15 years of experience in the private and nonprofit sector. Her leadership roles have been focused on supporting high impact innovative organizations with an uncompromising commitment to creating a path from poverty to empowerment.

Prior to launching EA Solutions, Michelle was the Executive Director for Taproot Foundation, Eastern Region. Taproot Foundation, the largest national nonprofit consulting firm in the country, strengthens nonprofits by engaging business professionals in service. In addition to increasing revenue in Taproot’s Foundation Eastern Region by 40% and launching the Boston and DC operations, she built a high performing team that managed an $8M portfolio of pro bono consulting engagements in the areas of marketing, strategy management and leadership development.

Previously, Michelle was Chief Operating Officer of Per Scholas, a grassroots nonprofit organization in New York City’s South Bronx. Per Scholas empowers individuals in the community through technology and education providing then with a solid platform for upward career mobility. Michelle was responsible for marketing, strategic planning, fund development, program design, manufacturing and customer service initiatives.

Prior to Per Scholas, Michelle was with Automatic Data Processing (ADP) for 6 years in Sales Management, Corporate Training, and Corporate Marketing and over the course of her career was a recipient of numerous awards and distinctions. Michelle attended Columbia University’s Executive Program in Nonprofit Management, earned her MBA from Baruch College’s Zicklin School of Business, where she was a recipient of a NASH Honors Scholarship, and holds a BA in Economics and Political Science from University of Wisconsin, Madison. Michelle lives in Madison, New Jersey with her husband JJ and children Ethan and Ava.

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VIRGIL J. SEEPERSAD, Partner Consultant

FINANCE | ACCOUNTING

Virgil is a seasoned executive financial manager. He is a Certified Non-Profit Accounting Professional (CNAP) with over 15 years of progressive executive and senior management accounting experience most recently as the Controller of Union Theological Seminary in New York City. Prior to his work at Union Theological Seminary, he performed Controller and CFO consulting services for Fiscal Management Associates (FMA) and The Fortune Society, and was the Vice President-Controller of Accion New York.

Currently Virgil is the Principal of Financial and Management Accounting Consulting Services (FAMACS)  a  company specializing in empowering Non-Profit organizations in implementing and maintaining  effective and efficient financial systems including fiscal policies and internal controls.

As a founding member of the Brooklyn Cooperative Federal Credit Union, Virgil, in 1997 was instrumental in presenting the Federal Credit Union charter application securing approval by the National Credit Union Administration (NCUA). He subsequently served as Treasurer, member of the Board of directors and Chairman of the Advisory Committee. Virgil also served on the Board of Directors of the Institute of Management Accountants (IMA) New York City Chapter.  He specializes in Federal, State and Local Government grant contract vouchering, fiscal reporting and compliance. As CFO/Controller of a Bronx New York Non-profit Social Service Agency, Virgil initiated and was responsible for the New York State Office of Mental Retardation and Development Disabilities (OMRDD) approval of four years rate appeals retroactive in the amount of $1.1 million.

Virgil attained a certificate in Microsoft Network Systems Engineering from Micropower Computer Institute, New York and from New Hampshire University, New Hampshire he received certification in Credit union Management and Board of Directors Governance Training. Virgil Holds a Bachelor of Business Administration in Accounting from Pace University, New York. Virgil is affiliated with and provides consultant services to caIS, a Florida based subcontractor for the Homeland Security Management Institute, a designated Department of Homeland Security Center of Excellence under HR1 - Improving America's Security Act of 2007.

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ROBERTA SUTTON, Research Partner

Roberta Sutton is a change management consultant and project manager. She has worked for both nonprofit and fortune 500 companies to develop fundraising and sales initiatives, launch products and plan and produce motivational events. Current interests include employee happiness and the positive affects on productivity and performance and using organization mission and competitive strengths to inform strategic planning. Roberta just received her MS in Organizational Change Management from The New School for Social Research. 

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DOROTA SZERSZENOWICZ, Research Partner

Dorota Szerszenowicz, a native of Poland, is a sociologist and a current graduate student focusing on social justice. Her earliest work explored poverty, social exclusion, and family relations. At the Lodz and Polish Academy of Science, working with the 6th Framework Program of European Union “Policy Responses Overcoming Factors in the Intergenerational Transmission of Inequalities". This work was published in the sociology magazine, “Habitus”.

Since coming to the U.S. from Poland in 2003, Dorota’s social and policy research passions are in applied U.S. sociology as well as action research, studying social inequalities based on race, class, education, access to the resources, sexual orientation, and ability. As a citizen of European country with a social democratic regime and a current member of an American community, Dorota understands the necessity of having a strong nonprofit and non-governmental network of organizations that supports democracy and civil society, and assures that social justice is reached. 

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ARLENE BROTHERS, Business Manager

Arlene Brothers has been providing administrative support to a range of organizatIons, including corporations, arts organizations, private elementary schools, and institutions of higher education.

Arlene oversees the administrative functions of Cuidiu Consulting. In addition, Arlene assists in grant writing and editing, and donor research.

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KRISTA VITA, Marketing and Communications Manager

Krista began her nonprofit career in local community development initiatives to establish best practice efforts that serve youth and families in high risk neighborhoods.  Previously serving as a program and development associate, she has developed and maintained literature and website updates to provide information to program participants. 

Krista has also been involved in efforts that communicate organizational efforts and goals to grow the partnership base and program awareness. In addition to communications, her service has also been characterized by her roles in new program development, research, grant writing and editing. 

Krista is passionate for community service, and serves as a team service leader to a local community group that provides services  to mothers with young children which in turn empowers those women to give back to others in need in at risk communities.  She has a B.S. in Political Science from Montclair State University and served as an intern at U.S. Senator Frank Lautenberg’s office in Newark, NJ. 

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